12 Most Successful Shark Tank India Deals Revealed

Shark Tank India, the Indianized version of the hit reality show Shark Tank US, has taken the country by storm. It has completed two seasons and recently aired Season 3 while inspiring business people and aspiring entrepreneurs. It must have sparked the entrepreneurial spark if you have watched even a few episodes of the show. While closing 65 deals in Season 1 and 99 deals in Season 2, Shark Tank India has witnessed significant success by closing a net investment of ₹106 Cr in two seasons.

Many start-ups appearing on the show took home some brilliant deals and a colossal jump in their valuation. Shark Tank India Season 3 features six existing sharks, namely Aman Gupta, Amit Jain, Anupam Mittal, Namita Thapar, Vineeta Singh, and Peyush Bansal, along with six new sharks, namely Ritesh Agarwal, Deepinder Goyal, Azhar Iqubal, Radhika Gupta, and Varun Dua. The show typically involves a 'pitch', a presentation entrepreneurs prepare to persuade the sharks (judges). If a shark likes a pitch, they may agree to invest in the company by striking a 'deal.' Next, the entrepreneur may offer the ownership stake in the company, represented as 'Equity' or shares of stock. To arrive at a negotiation, sharks and entrepreneurs often discuss the 'valuation' of the start-up.

Now that you know the show's odds and ends, let's examine Shark Tank India's most significant deals. The 12 Shark Tank India companies that emerged successful and made it huge on the show are:

1. The Sass Bar

Rishika Nayak is the brainchild behind The Sass Bar, offering people a unique concept of bathing soaps that look oh-so-delicious! These almost edible bathing soaps come as cupcakes, ice cream, and whatnot. The Sharks, Anupam Mittal and Ghazal Alagh were eerily impressed by these vibrant and colourful soaps, and they invested ₹ 50 lakhs for 35% equity in the company. The company registered a monthly sale of a whopping ₹ 20 lakhs from ₹ 6 lakhs after Season 1 of the show.

2. Get-A-Way (Earlier known as Get-A-Whey)

Helmed by Jimmy and Jash Shah, the mother-son duo, Get-A-Way is a low-calorie ice cream brand aimed at health-conscious millennials. Low in fat and zero added sugar are two main USPs of the product, which left the Sharks impressed enough to invest ₹ 1 Cr for 15% equity.

3. Hammer Lifestyle

Hammer Lifestyle, a smart device company, saw skyrocketed growth after being featured on the show. The shark, Aman Gupta, was so blown away by their concept that he offered to buy out the entire company. However, the deal was sealed with a 40% stake in the company. Their monthly sales have grown from an initial ₹ 70 lakhs to ₹ 2 Cr.

4. Skippi Ice Pops

The ice popsicle brand is voted one of the best Shark Tank India products. It makes a variety of flavoured, all-natural popsicles made from real fruit. Skippi Ice Pops received appreciation from every Shark on Season 1, and they hammered out a deal of ₹ 1 Cr for 15% equity.

5. Beyond Snack

Founded by Manas Madhu, Beyond Snack started with its offering—the classic Kerala Banana Chips—which wooed the Sharks, Ashneer Grover, and Aman Gupta. The founder secured ₹ 50 lakh for 2.5% equity thanks to unparalleled taste and high hygiene standards.

6. Snitch

Snitch is a men's apparel brand founded by Siddharth Dungarwal. This Made in India brand has an irresistible appeal among millennials and Gen Zs because of its quirky yet classy design. The deal closed at ₹ 1.5 Cr for 1.5% equity, making it one of the most successful Shark Tank products.

7. Tagz Foods

This Shark Tank India-approved start-up offers a healthy alternative to fried and fat-rich snacks. Conceptualised and founded by Anish Basu Roy, Tagz Foods makes delectable and healthy popped chips that hit the tastebuds of the Sharks Namita Thapar and Ashneer Grover, who decided to seal the deal with an investment of ₹ 70 lakhs for 2.75% equity.

8. Auli Lifestyle

Aishwarya Biswas's cruelty-free Ayurvedic skincare brand, Auli Lifestyle, is innovative. Shark Namita Thapar instantly loved it and invested ₹ 75 lakh for 15% equity. The brand has become a prominent player in the beauty industry, registering ₹ 30 to ₹ 37 lakh monthly.

9. Revamp Moto

Three friends, Jayesh Tope, Pushkaraj Salunke, and Pritesh Mahajan, formed Revamp Moto to enter the electric vehicle space, keeping affordability in mind. Sharks Anupam Mittal and Aman Gupta invested ₹ 1 Cr for 1.5% equity, and the brand has been going strong since then.

10. Nasher Miles

The luggage brand Nasher Miles had a long and impressive pitch ready for the Sharks, and they walked out after securing ₹ 3 Cr for 1.5% equity. The company makes eclectic and colourful luggage bags for every occasion and stands firm at a ₹ 200 Cr valuation.

11. Decode Age

The health start-up Decode Age makes anti-ageing supplements that give science-backed results and catch the Sharks' curiosity in Season 3. The brand successfully closed a deal by securing ₹ 1.5 Cr for 2.25% equity and 1% royalty until ₹ 1 Cr is recovered.

12. The Nomad Food Project

What started as a college research project by Aditya Rai and Advaith Inamke has culminated in a food start-up named The Nomad Food Project, which is in massive demand in India and abroad. The students of IHM (Institute of Hotel Management), Mumbai, decided to experiment with bacon to produce an array of products like jams, dips, and thecha, ultimately securing a deal worth ₹ 40 lakhs for a 20% equity.

Conclusion

Shark Tank India is credited for taking many start-ups to soaring heights; these brands prove this. Many other brands that failed to secure a deal on the show were able to register considerable sales from outside funding. Shark Tank India offers a one-of-a-kind fusion of business acumen and entertainment that acts as a driving force for flourishing innovation and entrepreneurial spirit.