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TRUFIT Customs

TRUFIT Customs

TRUFIT Customs makes custom-fit easy, for life. In a world dominated by medical practitioners that price out communities or the substandard "one size fits all" status quo, TRUFIT creates an alternative to accessing premium custom-fit mouthguards that are doctor-approved while skipping the medical bill, all from the comfort of your home. Leveraging innovative 3D technology, TRUFIT provides a one-time at-home Impression Kit, unlocking you to unlimited access across affordable, custom-fit products. As the leading custom-fit mouthguard brand in professional sports, TRUFIT's mission is to provide everyone access to custom-fit mouthguards that combine superior fit and comfort to improve athlete performance and protection.

Investment Details

    Season: Shark Tank USA Season 16

    Original Ask: $750,000 for 5% Equity

    Got Investment: Yes

    Deal: $750,000 for 10% Equity

    Investment By: Rashaun L. Williams

  • Website: Visit TRUFIT Customs Website
  • Pitch: Watch TRUFIT Customs Shark Tank Pitch

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